When photographing landscapes, it helps to create a sense of depth, in other words, make the viewer feel like they are physically present with you!
Use a wide-angle lens for a panoramic view and a small aperture of f/16 or smaller to keep the foreground and background sharp. Placing an object or person in the foreground helps give a sense of scale and emphasizes the true distance.
Using a tripod would be ideal if possible, as a small aperture usually requires a slower shutter speed.
Landers just wrapped another great Grand Opening event - this time in Scranton, PA for MUY! Brands!
Scranton Mayor William Courtright and Pennsylvania State
Representative Marty Flynn joined in on the festivities and Scranton High School was there to accept a donation as well! Rock 107 and DJ Mark Hoover did a great job sharing our message! Taco Bell is proud to be part of Scranton!
Our client Gold Standard Nutrition are market leaders in providing convenient, nutritious food with absolutely no compromise on taste, quality or value.
Read on our blog how we changed the face of their range and helped them reach a more mainstream target audience.
Setting goals is the first step into turning the invisible into the visible. – Tony Robbins
When doing design work you’re designing for a specific audience. Never forget the “who” that you’re designing for. This ensures that you create something is specifically intended for your target audience. Make sure it’s a design they actually wants to see and something they’ll react favorably to.
Context matters! A dark, dingy, even a grungy look – for example – wouldn’t be the type of design you would want if your target audience is an upscale, high priced product. The same would be true for example, with a design that feels too “elementary” for a mature adult audience.
It's #NationalWisconsinDay! One of the best things about working with the Wisconsin Economic Development Corporation is doing what we love for the state we love and live in. We asked NSers what their favorite thing about Wisconsin is and their answers included: the 15,000 lakes, Packers, nice people, affordability and career opportunities. What's your favorite thing about #Wisconsin?
Employee Spotlight — Meet Ashley, our President of Strategy & Internal Operations! She thrives in the collaborative effort to bring a client's vision to life together with our team. From initial concepting with the client, to our internal strategic creative planning for each project. Ashley works with the client and team to make sure each step is delivered with perfection.
Two of our talented team members kicked off this Valentine’s Day by sharing some love for non-profit PR at the @citrus_club .
Kate and Chase learned about how Non-Profits stay relevant year-round at a PRSA panel discussion this morning.
They learned a lot from Betsy Culpepper, Greg Higgerson, Betsy Owens and Jon Busdecker.
Meet Laura Hinrichsen, our director of media services and top animal fanatic! After volunteering as an animal rescuer, Laura's family has grown to include chinchillas, bunnies, lizards, a tortoise, a snake and a puppy!
Here are five more fun facts about Laura:
1.) My job in 3 words would be: Paid media strategy.
2.) In my free time, I like to: Watch my son play hockey and baseball and play with my odd menagerie of pets.
3.) My guilty pleasure is: The Real Housewives (OC and New Jersey). 4.) If I wasn’t in marketing, I would be a: Doggy day care owner.
5.) My favorite quote is: "I never lose, I either win or I learn." - Nelson Mandela
Shifting from working at home to working in our own office has been huge. Both have pros and cons but we can't help but notice our company dynamic has changed.
Opening an office has allowed us to work even closer as a team, to support each other through days that have tight deadlines. Working in an office has given us space to be even more creative, and to test out new ideas.
Do you prefer working from home? Or do you like having a dedicated space for work?
8 514 days ago
Popular Instagram Photos
Have you met Pantone’s 2019 Color of the Year!? Not sure why they keep calling it Living Coral when clearlyyy the correct name is Pixel & Code Coral. Honest mistake 🤷🏻♀️ #branding#coralandnavy
5 9885 days ago
Greetings from Asbury Park! Our Group Account Director, Katie, is taking a break from client service this weekend (but not really) to takeover Sawtooth Instagram. If you’re into toddlers, the ultimate beach setup, and a glimpse into the City by the Sea, check out our story!
17 1497:18 PM Jul 13, 2018
Over the past 16 years, @ikoncommunications has expanded its offer from its beginnings as a groundbreaking media agency, to delivering full-service creative and integration. We developed an identity that would match the dynamism and flexibility of the organization. As they flex to each individual client’s needs, so does the identity. 😎 .
Fashion icon @iris.apfel, who famously states more is more and less is a bore, continues to embrace her individuality and eccentricity at 96 years old. She embodies what it means to truly understand yourself and be happy. #goals
meet rebecca: our in-house digital media director, who you can find wearing multiple hats during the week - from running various social media accounts to pitching and securing new business, she juggles it all. But this weekend, she’ll be wearing just one hat ☀️ Check out our stories as she takes over the Sawtooth Instagram and get a first-hand look at her babies, beaches, and boards. #swoon