When Frank was a puppy, we brought him to Lake Ontario and it was the first time he saw water (outside of his bowl). He sat on beach for a few minutes and then he ran straight into the water.
He's been a water baby ever since.
Sometimes you just need to take a second to think before you jump in. Whether it be a new business venture, a new client, or a new way of thinking. But don't be afraid to go for it. Get wet. Experience something new. It may change your life.
In Frank's case, he's now a bulldog that doubles as a mermaid.